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Lab42 Blog

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How Small Agencies Can Leverage Research for Competitive Advantage
BEST PRACTICES, CONSUMER MARKETING, CASE STUDIES Rachel Hunger 4/2/25 BEST PRACTICES, CONSUMER MARKETING, CASE STUDIES Rachel Hunger 4/2/25

How Small Agencies Can Leverage Research for Competitive Advantage

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The Hidden Costs of DIY Research: What Agencies Aren’t Calculating
BEST PRACTICES, CONSUMER INSIGHTS, DIY RESEARCH Allie Sprenger 3/27/25 BEST PRACTICES, CONSUMER INSIGHTS, DIY RESEARCH Allie Sprenger 3/27/25

The Hidden Costs of DIY Research: What Agencies Aren’t Calculating

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Why Brand Equity Studies Matter More Than Ever in 2025
BRAND EQUITY, BEST PRACTICES, CONSUMER INSIGHTS, BRANDING Rachel Hunger 3/24/25 BRAND EQUITY, BEST PRACTICES, CONSUMER INSIGHTS, BRANDING Rachel Hunger 3/24/25

Why Brand Equity Studies Matter More Than Ever in 2025

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Maximizing ROI from Your Research Spend
BEST PRACTICES, CONSUMER MARKETING, PROPRIETARY INSIGHTS Rachel Hunger 3/18/25 BEST PRACTICES, CONSUMER MARKETING, PROPRIETARY INSIGHTS Rachel Hunger 3/18/25

Maximizing ROI from Your Research Spend

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Packaging That Sells: How Testing Your Packaging Design Can Make or Break Your Product
BEST PRACTICES, CONSUMER INSIGHTS, PACKAGE TEST Allie Sprenger 3/12/25 BEST PRACTICES, CONSUMER INSIGHTS, PACKAGE TEST Allie Sprenger 3/12/25

Packaging That Sells: How Testing Your Packaging Design Can Make or Break Your Product

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Breaking through the noise: Creating ads that stick
CONSUMER MARKETING, BEST PRACTICES, ADVERTISING RESEARCH Athos Maimarides 2/18/25 CONSUMER MARKETING, BEST PRACTICES, ADVERTISING RESEARCH Athos Maimarides 2/18/25

Breaking through the noise: Creating ads that stick

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Getting started with research: Your guide to better insights
BEST PRACTICES, CONSUMER INSIGHTS, AUDIENCE INSIGHTS, DIY RESEARCH Jon Pirc 1/16/25 BEST PRACTICES, CONSUMER INSIGHTS, AUDIENCE INSIGHTS, DIY RESEARCH Jon Pirc 1/16/25

Getting started with research: Your guide to better insights

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The Biggest Holiday Shoppers of 2024
HOLIDAY INSIGHTS, CONSUMER INSIGHTS, BEST PRACTICES Allie Sprenger 12/12/24 HOLIDAY INSIGHTS, CONSUMER INSIGHTS, BEST PRACTICES Allie Sprenger 12/12/24

The Biggest Holiday Shoppers of 2024

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Turn Research Into Revenue: A Strategic Opportunity for Agencies [Webinar]
AUDIENCE INSIGHTS, BEST PRACTICES, WEBINAR, PROPRIETARY INSIGHTS Jon Pirc 12/10/24 AUDIENCE INSIGHTS, BEST PRACTICES, WEBINAR, PROPRIETARY INSIGHTS Jon Pirc 12/10/24

Turn Research Into Revenue: A Strategic Opportunity for Agencies [Webinar]

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