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Lab42 Research
Home
Research Services
Quantitative Research
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Lab42 DEI Reports
Case studies, reports, and best practices
Political Polarization Whitepaper
Political Polarization Topline Report
About Us
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Lab42 Blog

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Meet the brand punishers: When beliefs trump loyalty
CONSUMER INSIGHTS, POLITICAL POLARIZATION, AUDIENCE INSIGHTS James Nolan 8/19/24 CONSUMER INSIGHTS, POLITICAL POLARIZATION, AUDIENCE INSIGHTS James Nolan 8/19/24

Meet the brand punishers: When beliefs trump loyalty

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How to test abstract, made-up brand names
NAME TESTING, CONSUMER INSIGHTS, BEST PRACTICES Athos Maimarides 8/12/24 NAME TESTING, CONSUMER INSIGHTS, BEST PRACTICES Athos Maimarides 8/12/24

How to test abstract, made-up brand names

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7 Elements for Effective Name Testing
NAME TEST, CONSUMER INSIGHTS, BEST PRACTICES James Nolan 8/5/24 NAME TEST, CONSUMER INSIGHTS, BEST PRACTICES James Nolan 8/5/24

7 Elements for Effective Name Testing

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From Packaging Tests to Brand Analysis: Research Strategies Using Your Customer List
CONSUMER INSIGHTS, DIY RESEARCH, BEST PRACTICES James Nolan 7/22/24 CONSUMER INSIGHTS, DIY RESEARCH, BEST PRACTICES James Nolan 7/22/24

From Packaging Tests to Brand Analysis: Research Strategies Using Your Customer List

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Branding in a Polarized World: Authenticity Wins
MARKET RESEARCH NEWS, CONSUMER INSIGHTS Jon Pirc 7/18/24 MARKET RESEARCH NEWS, CONSUMER INSIGHTS Jon Pirc 7/18/24

Branding in a Polarized World: Authenticity Wins

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Stop Guessing and Start Asking: Leverage Your Email List for AFFORDABLE Insights
BEST PRACTICES, MARKET RESEARCH NEWS, CONSUMER INSIGHTS James Nolan 7/15/24 BEST PRACTICES, MARKET RESEARCH NEWS, CONSUMER INSIGHTS James Nolan 7/15/24

Stop Guessing and Start Asking: Leverage Your Email List for AFFORDABLE Insights

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Get to Know Your Customers on a Budget: Affordable Segmentation Solutions
MARKET RESEARCH NEWS, BEST PRACTICES, CONSUMER INSIGHTS Athos Maimarides 7/9/24 MARKET RESEARCH NEWS, BEST PRACTICES, CONSUMER INSIGHTS Athos Maimarides 7/9/24

Get to Know Your Customers on a Budget: Affordable Segmentation Solutions

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Top 6 Rules of Thumb for Designing Brand Equity Research
BEST PRACTICES, MARKET RESEARCH NEWS, CONSUMER INSIGHTS Athos Maimarides 5/20/24 BEST PRACTICES, MARKET RESEARCH NEWS, CONSUMER INSIGHTS Athos Maimarides 5/20/24

Top 6 Rules of Thumb for Designing Brand Equity Research

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Top 6 Most REQUESTED Research Tools BY Brand Managers
MARKET RESEARCH NEWS, BEST PRACTICES, CONSUMER INSIGHTS, ADVERTISING RESEARCH Athos Maimarides 5/13/24 MARKET RESEARCH NEWS, BEST PRACTICES, CONSUMER INSIGHTS, ADVERTISING RESEARCH Athos Maimarides 5/13/24

Top 6 Most REQUESTED Research Tools BY Brand Managers

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